The global plasma powder market is witnessing substantial growth driven by a surge in demand for food products with high protein content. Plasma powder, known for its exceptional physical and biological properties, including a 75% protein content and excellent digestibility, is finding its way into various food applications, including soups, sauces, stews, and broths. This increasing adoption of plasma powder is fueled by the expanding food and beverages industry, a growing preference for healthy processed foods, and the rising demand for ready-to-eat, high-nutrition products.
Health and Wellness Drive Demand
Consumer preferences are shifting towards high-protein food products, reflecting a growing awareness of the importance of nutrition in maintaining a healthy lifestyle. The pharmaceutical industry is also contributing to the growth of the plasma powder market, with personalized medicines and increased drug sales driving demand for this versatile ingredient. In addition, the pet food industry is experiencing remarkable growth, as pet owners seek high-nutritional-value products, further boosting the demand for plasma powder.
Bovine Source Leads the Way
The bovine segment is poised to be the fastest-growing in the plasma powder market, primarily due to its use in the food processing industry as an emulsifier and fat replacer. This adoption not only benefits the food industry but also contributes to environmental preservation by eliminating pollution risks and preserving valuable protein sources.
North America and Asia-Pacific Shine
North America is emerging as a significant market for plasma powder, driven by a large and growing pet population and increasing government regulations related to livestock feed. The Asia-Pacific region is experiencing rapid growth, thanks to the rising demand for various livestock and dairy products. Increased meat and dairy consumption in the region is fueling the demand for plasma powder as a critical ingredient in animal feed.
Key Players Leading Innovation
Several key players are contributing to the evolution of the plasma powder market. In May 2021, Darling Ingredients and the Rousselot brand opened an upgraded innovation lab in Brazil to provide superior product application support in pharmaceuticals, nutrition, and food markets. Meanwhile, Solid Gold launched NutrientBoost, a new line of pet food formulas and meal toppers powered by plasma, targeting gut health and the immune system.
About the Global Plasma Powder Market
The global plasma powder market is witnessing robust growth due to increasing demand for high-protein food products, advancements in the pharmaceutical industry, and a booming pet food market. Key players in the industry include Merck KGaA, Darling Ingredients, Rock Mountain Biologicals, Veos Group, SARIA Group, Actipro, APC Inc., and Lican Food.
Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2023-2030 By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa) https://www.fairfieldmarketresearch.com/report/plasma-powder-market
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